Rural Marketing (Record no. 13973)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 005170000a22001930004500 |
| 001 - CONTROL NUMBER | |
| control field | 002057 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MACL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20150812124114.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150812b xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MACL |
| Transcribing agency | MACL |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 380.117/VEL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Velayudhan, Sanal Kumar |
| 9 (RLIN) | 4923 |
| 245 ## - TITLE STATEMENT | |
| Title | Rural Marketing |
| Remainder of title | Targeting The Non-Urban Consumer |
| Statement of responsibility, etc. | Sanal Kumar Velayudhan |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Date of publication, distribution, etc. | 2003 |
| Name of publisher, distributor, etc. | Response Book, |
| 350 ## - PRICE (NR) (BK AM CF MU VM SE) [OBSOLETE] | |
| Price | 200 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Economics |
| 9 (RLIN) | 4924 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Call number prefix | 380 |
| Koha item type | Books |
| Source of classification or shelving scheme | |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Uniform Resource Identifier | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| MACL | MACL | 15/04/2015 | 200.00 | 380.117/VEL | CRE015189 | 02/05/2024 | 13852 | 15/04/2015 | Books |